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Direct Response Copywriter and
Marketing Consultant
Direct Response Marketing and
Advertising Specialist
"Ex- Hardcore Biker and Serial Entrepreneur Spills His Guts in
a Blatant Attempt to Help Business Owners Make More Money"
6:45 am Thursday...
Dear fellow
entrepreneur,
Hi I'm Rick De Lima.
Thanks for taking the time to check me out.
Because you did you'll discover some very interesting things about
me that'll guarantee the success of your next project.
If you came to this page expecting to find the same useless, boring
"about us page" dribble you may be shocked.
I'm really going to spill the beans about myself. (Hope you buy my
auto-biography when it comes out.) ;)
A Little History and A Full Life
Throughout my life I've been a seeker of knowledge. (often times
from the seat of my Harley) Currently I'm in between rides. But I
still love to putt.
As an avid long time martial artist, landscape painter and part time
musician I tend to see things a little different than most folks.
I've been fortunate to have had a very unique life, and this comes
through in my writing.
100 Jobs?
You've heard of people who work at 100 plus different jobs. Well
count me in.
During my long and varied career I've learned from experience. Real
life experience. The kind they don't teach in school. (Oh I've had
plenty of that too).
After graduating high school I decided to experience life a little
before attending college.
Well my little life experiment turned into a 15 year jaunt all over
North America.
I've done everything from building custom motorcycles (choppers) to
training horses.
Have I really had 100's of jobs. Maybe not quite that many but
pretty close.
Here's a few things I've tried...
Building bikes and training young
horses were my favorites.
I've been a biker, long haul trucker, artist, window cleaner,
bartender, bouncer, musician (drummer), construction worker,
dishwasher, seminar and book salesperson, door to door salesman (yes
you really can sell expensive vacuum cleaners to people in their
homes).
I've sold used cars, bikes, home improvement and even martial arts
to name a few. I was even a telemarketer and did pretty good at it
too. Eventually writing telemarketing scripts for other companies
You name it I've probably done it. And all in just a few years
time. Keep in mind many of these gigs only lasted a few days, a
couple of weeks or months. Sometimes only hours.
I've owned and worked at many businesses in many different fields.
All off
them laying the groundwork for my
copywriting and marketing experience.
I've experienced life from both sides of the tracks. I think I've
earned
my PhD in hard knocks and street
survival.
But it made me a better, stronger person. And I'm fortunate for
that. It provides an eclectic base for my copywriting.
Finally Growing Up? I
hope not.
Finally at thirty two, half dead
(literally) and dead broke, I figured it was time for a change.
Time to hit the books again. Three years later I found myself a
couple semesters away from my bachelor of marketing degree.
One day I asked my professor how long he'd been in business. His
reply floored me. He told me he'd never been in business and never
intended to be. He was just a teacher. How could he be teaching
something he'd never done? That was the last time he saw me in
class.
Bitten by the Bug
I'd been bitten by the entrepreneurial bug, again. I'm sure glad
the medical profession hasn't come up with a shot to prevent this
bug.
With a loan from my brother I opened a small retail store. I sold
household and gift ware items at discount prices. This was before
every retailer sold discount. Heck I even had an everything for a
buck section. Could I have had a hand in creating the dollar store
craze?
Direct Marketing in My Blood
I've always had intense interest in direct response marketing.
When I was a kid I collected "junk mail" still got some of it to.
I would clip out the coupons from my comic books and order sea
monkeys and other valuable stuff. I love advertising and marketing.
I always dreamt I would grow up to be a mail order specialist. And
in a way I guess that's true.
So writing sales copy came naturally.
I set out to learn more. And I've
never looked back.
How This Helps You and Your Business
"Study the Best ... it Rubs
Off"
A hungry student, I gobbled up literally hundreds and hundreds of
books, tapes and live seminars on the subject.
My self induced learning curve cost me an investment of well over
$50,000 and still counting. Every year I continue to invest 8 to 10
thousand dollars in my ongoing education.
But it was worth every dime. I won't tell you how much profit I took
in. But let's just say it was worth the effort. Many, many times
over.
Over the years I've devoured every bit of information I could find
from such great copy writing and marketing greats as:
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Ted Nicholas - one of the most
prolific and highest paid copywriters in the world
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Dan Kennedy - the no B.S.
marketing genius
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Clayton Makepeace- probably the highest paid copywriter in
America
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Jay Abraham - the legendary king
of marketing and joint ventures
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Michael Masterson-- the legendary copywriter and master
instructor from American Artists and Writers Inc. and creator
of Early to Rise Newsletter
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Anthony Robbins - one of the
greatest motivators and self-improvement gurus of our time
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Joe Vitale - Mr. Fire the first
Hypnotic marketer
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Joel Christopher - the master
list builder
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Gary Halbert - the Prince of
Copy
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John Carlton - the rebel
copywriter
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Gary Bencivenga - who wrote some
of the hottest copy for some of the biggest names.
-
Brian Keith Voiles - creator of
many control pieces of advertising still pulling today
-
Bob Bly - one of the top
trainers in direct mail copy today
-
David Garfinkle - an absolute
master of Direct Response copy
-
Also an avid reader of Eugene Schwartz, Elmer Wheeler, David
Ogilvy, John Caples and too
many more to mention here.
Now what does all this have to with
direct response copywriting and marketing?
I'll tell you. When you study the best in the business, you pick up
a few things. My experience has taught me a few tricks.
When you work with Tony Robbins a lot
of it rubs off. You can't work with him unless it does.
I've learned how to get inside of a person's head. To listen to
their thoughts. How to think like them. To truly understand what
your customers want you must become them.
That's the secret to business success.
Find out what people want. And show them how to get it.
30 Plus Years of Street Smarts Pays Off
Big Time for You
When you hire me you get my 30 plus
years of road warrior and business experience.
I'm a student and protégé of Ted Nicholas' elite copywriting
Bootcamp. One of the most prolific and highest paid copywriters in
the world. I'm also a member of Dan Kennedy's prestigious gold
inner circle group. I'm a firm believer in his no B. S. principles.
Joe Vitale's Hypnotic Gold member and many more. Obviously this
works in your favor.
If I take on your project you'll benefit from our combined
experience.
Here's a few businesses I written
for:
Lead generation , Alternative Health Care, Authors, Chiropractors,
Real Estate, Massage, Nutritional Products, Service Industry,
Retailers, Weight Loss, Business Coaches, Personal Trainers, Seminar
Promotion, Online Marketers, Spiritual Products And Services,
Copywriter Training, Network Marketing, House Painters,
Restaurants, Gift Baskets, Sales Trainers And Coaches, Work At Home
Moms, Music Industry, Reiki practitioners, Feng Shui Specialists,
Sales, RVer's, Musicians, Motorcycles, Horses(equine)...to name a
few.
These days I specialize in health, lead acquisition, online business
and info-products. But if your project is interesting I'll work
with you to help you succeed. I haven't forgotten my roots. If
your project makes sense I'll run with it.
Maybe I can help you.
Plus you get one-of-a-kind
"The Unheard of Guarantee" See my Homepage for details.
Go ahead pick up the phone or click
your mouse now to see how I can help you make more money.
Phone: 905-656-0228
Fax: 905-656-0154
Email: rick@magneticcopywriter.com
I Will Talk to you soon.
Live Love Laugh
Warmly,
Rick De Lima
"Turning Words Into Profit"
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